Dhylicious Dhy

In this modern day, especially in global moving, many brands in Indonesia are using English for their product. This is not very surprising in Indonesian since 2000. Some companies in Indonesia are using English brand as a result from global moving. Consequently, all of product from many companies are using English Brand for their Product.

Many companies have a recourceful ness to get a handsome windfall with the least risky. One of recourceful ness is using English Trend in every product. And many Companies belive that their product in English can augment their income. The other trick why some companies use English trend for their product “costumer can tempted with product which using English”. Many costumers believe if their buy a product with English brand, they can join in global moving and many companies admitted it. Many companies avoid for misuse in an English language in their products. In order that the companies search for a proper brand name. So that the products can get a lot of costumers.

Many of companies have to continuously keep their quality product. Not only using an English language for their product but also the companies have to keep their products. There are some of products which using English in their brands.

The first is Mount Tea Green Tea. Mount tea is a tea product from tea garden in Sukabumi. Why it not called “teh gunung hijau..??”. I believe the companies use English brand to get a renowned tea brand and augment their income. The mount tea companies realize since their product use English brand, the companies get a handsome windfall and moint tea can renowned in Indonesia.

The second is California Fried Chicken (CFC). CFC is a fast food companies from Indonesia. It sells a Fried chicken, Sundae ice cream, Curly Frice and many more. Custumer can buy this products at near from their house. Why it not called “Ayam Goreng Kalifornia…??”. I believe it called CFC for join in global join . This restaurant open their branch in many cities in indonesia.

The third example is JAK CARD from DKI Bank. Jak card is one of product from DKI bank. It used for buy a busway ticket, so that the passangers don’t have to buy a busway tricket with cash money. Why it called Jak Card…?? Why not “Kartu Jak…??”. I think DKI bank use this name to regain renowned in Indonesia. Even it using English language.

The Fourth example is Timezone. Timezone is a game zone companies which have a lot of branch in many malls in mkany cities. Timezone have a some games. For example Ocean hunter, Super strike, Free Fallin, Go go balls, Silent hills and many more. Why it not called “Zona Waktu…??”. I think timezone use English brand for regain a famous game zone in Indonesia. That’s why Timezone using English brand not Zona waktu in indonesia .

The fifth example is 21 (Twenty one) Cineplex. Why it not called “Bioskop Dua Satu…??”. 21 cineplex is a theatre which show a hot up date hot movie. It show Indonesian movie and international movie. 21 Cineplex have many branch in many cities in Indonesia. For example Jakarta, Bandung, Surabaya, Bali and many big cities in Indonesia. I think 21 Cineplex want to join a global moving, so that it called with English.

In summary, A trend with English in Indonesia brand is a must for join the global moving and become a famous brand. Indonesia can built this country with a big companies which using English for their brand or their product.